Gratitude is the expression of appreciation for what one has. It is a recognition of value independent of monetary worth. Spontaneously generated from within, it is an affirmation of goodness and warmth. This social emotion strengthens relationships, and its roots run deep in evolutionary history—emanating from the survival value of helping others and being helped in return. Studies show that specific areas of the brain are involved in experiencing and expressing gratitude. Brain scans of people assigned a task that stimulates expression of gratitude show lasting changes in the prefrontal cortex that heighten sensitivity to future experiences of gratitude. (www.psychologytoday.com/us/basics/gratitude)

Once again during the month of November, the Custer Chamber is facilitating a Gratitude Challenge.  Each day on our Facebook page, we will post a daily challenge related to gratitude.  Every Monday in November (starting on the 8^th), we will choose several winners from those who have participated in the previous week’s challenge by commenting on the posts.  Each comment will get you one entry in the drawing - the more comments the more entries!

See the calendar of daily challenges below to start practicing gratitude!  Then follow us on Facebook and comment on the 30 Days of Gratitude Challenge daily posts to be entered into the drawing for some cool prizes!